ICO Review: Zilla vs TokenDesk

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Today’s episode looks at the TokenDesk ICO and the Zilla ICO. They both want to crowdfund the process of crowdfunding ICO’s. What sorcery is this? Have we fallen for a clever ruse or is this merely the Fintech industry opening up in new and creative ways?

The purchase of ICO tokens is far from a streamlined process. The devil is most certainly in the detail - the would-be investor must find the ICO publishing source, register an account, open up their token wallet, confirm their email, etc. all the while ensuring they are not being scammed! TokenDesk and Zilla both seek to solve this vexing issue. But are they pulling the wool over investors’ eyes? Coin Bloq critically compares the merits and relative pitfalls of each, concluding with a SWOT assessment and a timeline for short and long-term investing.

For TokenDesk, the discovery and accumulation of ICO tokens should reward it’s patrons through a user-friendly marketplace that puts security at its core, with an integrated wallet and cashback system. Indeed, TokenDesk is so confident in its product, we are told that participants can “invest [in ICO’s] in 7 seconds”! Zilla, on the other hand, wants to enter the ICO crowdfunding business on a “mobile first” ticket - specifically, Zilla wants to give its users a “1 click” platform for investing on mobile applications, branding itself as the “Amazon for ICOs”, a bold slogan, but are they worth your money?