“In 2014, (yes I know I can keep a secret) I launched Serena Ventures with the mission of giving opportunities to founders across an array of industries. Serena Ventures invests in companies that embrace diverse leadership, individual empowerment, creativity, and opportunity.”
From the post, we understand that the tennis player’s firm will be concentrating on companies that ‘promote basic needs that keep society growing.’
Williams’ inclusion of a crypto firm like Coinbase in her portfolio clearly shows that the crypto industry is of interest to both American and global wealthy celebrities, as more of them are making crypto investment (even though not all these attempts were successful).
Considering her position in the world of sport; Serena Venture’s move to invest in crypto will definitely further the adoption movement and will also impact her fans and other celebs.
Coinbase is one of the top crypto exchanges in the world, which deals with a variety of cryptocurrencies including Bitcoin, Ethereum, Litecoin, Bitcoin Cash, Ripple and many more.
It has not yet been disclosed what other firms will receive investments from Serena Ventures.
Featured Image: EuroNews
source: https://coindoo.com/serena-williams-investing-in-cryptocurrency-exchange/
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